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BEVERLY HILLS, CA - JULY 22:  Media mogul David Geffen speaks onstage at the 'American Masters  - Inventing David Geffen' panel during day 2 of the PBS 2012 Summer TCA Tour held at the Beverly Hilton Hotel on July 22, 2012 n Beverly Hills, California.  (Photo by Paul A. Hebert/ *** Local Caption *** David Geffen / Licensing available ONLY through